Tombigbee Electric Cooperative was early to the game on fiber optics. What can other electrics learn from Tombigbee’s freedom Fiber service?
The demand for broadband was there, but Joe Wheeler EMC (Trinity, Alabama) needed approval from its membership to enter the business. In this episode, Director of Communications Michael Cornelison talks about the actions his electric cooperative took to inform members and hold an election to change the company bylaws.
In the summer of 2019, Director of Communications Patricia Contic and her team at Morristown (TN) Utility Systems were set to launch a company-wide rebranding effort. And then someone launched a DDoS attack on their network. In this episode, Patricia talks about how they managed the public backlash, deleted their Facebook page and started a new one, and came out the other side with a rebrand — and a new social media policy.
Appalachian Electric Cooperative in New Market, Tennessee, did its homework before deciding to enter the broadband business — what Director of Member Services Mitch Cain calls “the largest investment our cooperative had ever made.” In this episode, Mitch talks about what led to AEC’s decision to offer broadband, and how finding the right partner was key to making it happen.
Shawn Arner is the USDA RUS Deputy Assistant Administrator of the Loan Origination and Approval Division. He spoke from the conference main stage about the many funding programs available through the Rural Utilities Service. To learn more, contact Shawn at firstname.lastname@example.org.